Urban Media

Jay-Z Speaks On Selling Half Of Ace Of Spades Champagne To LVMH

Jay-Z made a major boss move!

The New York Times broke the story, Hov is selling 50 percent of his Armand de Brignac company, which is home to his champagne Ace Of Spades, to LVMH. The Brooklyn rapper said,

“We were always looking to grow this brand and this happened very naturally. Just the idea of this partnership is a signal to a more diverse way of looking at things.”

Hip Hop DX reports Jay-Z’s deal with Moët Hennessy came about after Hov met with Alexandre Arnault, who is the third child of the CEO for LVMH, back in 2019 at Jay-Z’s California estate. Jay-Z spoke more on the business move with NBC, take a look:


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